As Europe’s leading showcase of organisational learning and the technology used to support learning in the workplace, MicroLearn attended Learning Technologies 2019 to share our story and unique content offering for the third year running.
The show was relocated this year to ExCeL London but the new home didn’t seem to impact on visitor numbers. With more than 8500 visitors, the exhibition hall was packed with providers and visitors sharing industry best practice and the latest innovations in learning technology.
As a team of passionate digital learning creators, it’s always a rewarding experience to share microlearning theory and discuss the evolving needs of L&D professionals, showcasing our growing content library.
With over 200 exhibitors, the event offers a unique opportunity for visitors to explore a fantastic variety of learning solutions. The industry is constantly evolving, and these shows present an invaluable opportunity to share and learn from each other.
What was clear from the event was that microlearning is a hot topic! Microlearning is a holistic approach for skill-based learning and education, creating bite-sized resources which help to support learners in the flow of work.
We had so many interesting conversations with visitors about what microlearning means to us, how they can embrace a microlearning methodology and the benefits of implementing bite-sized content as part of a blended strategy.
Another key theme running through many of the free seminars scheduled throughout the event and shared during conversations at the MicroLearn stand was the challenge of attracting and establishing truly engaged learners.
Our Creative Director and Co-founder Ali Soper gave a presentation on Day 2 all around boosting learner engagement and return on investment, exploring tips and tricks to drive learning culture. The session proved extremely popular as Ali explained how simple and practical internal marketing techniques can help to effectively promote and endorse learning within your organisation to drive a cultural change.
Over on the stand, we asked visitors to share their greatest learner engagement challenges with us. These organisations spanned a wide range of sectors, and whilst all were unique with their own set of barriers, there were common themes running though the responses we received.
The common challenges ranged from not having enough time and poor visibility of learning content, to overwhelming library sizes and too much of a “Tell me” rather than a self-directed, learner-led mentality. We’re making it our mission this year to explore these challenges and support organisations with tips, tricks and ideas to overcome engagement barriers. For 2019, we want to bring to our customers even more insights and support to encourage every organisation to get the very most out of their investment in learning.
If you have any ideas or strategies to boost engagement which have worked in your organisation, we’d love to hear from you! Email firstname.lastname@example.org to share your experiences and help to support and share with the wider L&D community.
Overall, Learning Technologies 2019 was an extremely positive event for MicroLearn, with the team bringing back to the office new ideas for innovation, evolution and collaboration. We’re already looking forward to the Learning Technologies Summer Forum and seeing what the rest of 2019 has in store!